Allen Media Sets Partnership Between HBCU Go And Central Intercollegiate Athletic Conference

Allen Media Group’ free streaming digital platform, HBCU GO — the media provider for the nation’s 107 Historically Black Colleges and Universities (HBCUs) — announced a distribution partnership with the Central Intercollegiate Athletic Conference (CIAA). This is the second consecutive one-year partnership that grants HBCU GO cable, linear, streaming, broadcast, VOD, and pay-per-view rights to premier NCAA Division II HBCU conference sporting events.

Beginning with the fall 2022-23 season, HBCU GO will distribute programming for the CIAA across all sports, including football, basketball, and Olympic sports. The partnership will include live coverage of more than 30 CIAA games and events.

“The rich history and legacy of the CIAA and the athletes that have participated in the conference since its inception are a natural fit for HBCU GO,” said Byron Allen, founder/chairman/CEO of Allen Media Group. “We’re committed to building on our already robust slate of sports programming by providing more HBCU games than any other network, and now our fans and alumni across the globe can follow all their favorite teams.”

CIAA Commissioner Jacqie McWilliams said: “Our team believes this partnership and working with a multimedia platform such as HBCU GO to amplify the voice of the HBCU experience is a true value for our member institutions. We appreciate the support and commitment of the network to elevate the exposure and enhance the value of academics and the athletic programs.”