WWAX Announces Partnership With Sacred Heart University

Gray Television’s WWAX-LD Boston has set an exclusive media partnership with Sacred Heart University. From baseball to hockey, and soccer to volleyball, WWAX will rebroadcast select games from nearly every sport SHU athletics has to offer.

“We are excited to have a new broadcast partner to showcase our passionate and hard- working student-athletes and coaches in their quest for championships,” said Judy Ann Riccio, SHU’s director of athletics. “Re-airing our games on WWAX around the state is also great for our brand and our ability to further connect with alumni and prospects.”

“WWAX is very proud to be partnering with Sacred Heart University,” said WFSB-WWAX Regional VP-GM Dana Neves. “We are building a television station to highlight Connecticut’s universities, athletes and students. SHU athletics and academics is an integral part of that plan and our programming.”


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