11. UNIVISION COMMUNICATIONS
11. UNIVISION COMMUNICATIONS, New York
2015 Spot Revenue: $714.5 million Stations: 59 in 25 markets Coverage: 44.1% Ownership: Univision Holdings Inc., an investor group including Madison Dearborn Partners, Providence Equity Partners, TPG Capital, Thomas H. Lee Partners and Saban Capital Group. Key Executives: Randy Falco, president-CEO, Univision Communications; Tonia O’Connor, chief commercial officer/president of content distribution; John Eck, chief local media officer and EVP of technology, operations and engineering; Isaac Lee, chief news and digital officer/CEO of Fusion; Juan Carlos Rodriguez, president, Univision Deportes.
What’s Up: Univision made a big digital move in January when it acquired a controlling stake in the satiric news site The Onion. And it beefed up its cable presence in April when it purchased Disney’s stake in Fusion and replaced ABC in distributing the network and handling ad sales. In May Univision unveiled a new branding campaign “Tu Gente. Tu Voz.” (Your People. Your Voice.), designed to unify all Univision local newscasts.
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