4. NBCU OWNED TELEVISION STATIONS, New York
2016 Spot Revenue: $1.480 billion Stations: 28 in 20 markets (includes Telemundo stations) Coverage: 36.1% Ownership: Comcast Corp. (Nasdaq: CMCSA) Key Executives: Brian Roberts, chairman-CEO, Comcast Corp.; Steve Burke, CEO, NBCUniversal, and EVP, Comcast Corp.; Mark Lazarus, chairman, NBC Broadcasting & Sports; Valari Staab, president, NBCUniversal Owned Television Stations; Manuel Martinez, president, Telemundo Station Group.
Last September, NBCUniversal Broadcast Chairman Ted Harbert left the company, and Mark Lazarus, NBC Broadcasting & Sports chairman, had his duties expanded to oversee the O&Os and affiliate relations, although those units continue to be run by Valari Staab and Jean Dietze, respectively.
At the beginning of 2017, NBC launched a new O&O in Boston after pulling the market’s affiliation from Sunbeam Television’s WHDH. NBC bought low-power WBTS from ZGS Communications last October in preparation for the move. Branded as NBC Boston, its programming is also carried by NBCU-owned WNEU and WMFP to make up for the low-power coverage of WBTS.
It received $481.6 million in the FCC’s incentive auction of spectrum, including that of its flagship WNBC New York, which will channel share with NBCU’s Telemundo outlet in the city, WNJU.
Last September, 14 Telemundo-owned stations added a new half-hour afternoon local newscast every weekday.