Bounce TV Adds Hamilton, West To Exec Ranks
African-American multicast network Bounce TV today expanded its management team. Felicia Hamilton has been named to the newly-created position of SVP of research and Damien West has been hired to the new position of director of affiliate relations.
Hamilton reports to Bounce TV COO Jonathan Katz. West reports to VP of Affiliate Relations Tracy Underwood. Both are based in Atlanta.
Hamilton will oversee all aspects of programming and sales research, and related functions for Bounce TV. A 20-year industry veteran, she comes to Bounce TV from TV One where she most was VP of research. Previously, Hamilton held ascending positions with Turner Broadcasting System including senior director of research for CNN. Hamilton began her career in media research with Turner Network Television.
In his new role, West will direct and manage the development and execution of the network’s affiliate resources, affiliate campaigns, affiliate website and event marketing while also guiding third-party partnerships to maximize affiliate reach and exposure.
West previously was with Turner Broadcasting System where he developed affiliate marketing initiatives for more than 800 local affiliates of CNN Newsource Sales and CNN Radio. Most recently, he was marketing manager for CNN Worldwide, Consumer Marketing Group where he was project lead on multiplatform marketing campaigns that included developing and implementing initiatives to drive tune-in around the Republican and Democratic National Conventions and managed the off-channel strategies for the presidential and vice presidential debates.