Bounce TV Launches Social Media Sites

When Diana Ross, Michael Jackson and others ease on down the road in The Wiz this Monday, Sept. 26 at noon ET, broadcasting history will be made as Bounce TV, the country’s first broadcast television network for African-Americans, goes on the air.  In anticipation of its birth, Bounce TV has launched a new website at www.bouncetv.com and can also be found at Facebook.com/bouncetv and Twitter.com/bounce_tv.

Bounce TV will target African Americans primarily between the ages of 25-54 with a programming mix of theatrical motion pictures, live sporting events, documentaries, specials, inspirational faith-based programs, off-net series, original programming and more.  Bounce TV will air 24 hours a day, seven days a week as a digital terrestrial network designed for carriage on TV stations’ subchannels.

Among the markets in which Bounce TV will be debut are Chicago, Atlanta, Philadelphia, Houston, Cleveland/Akron, San Francisco, Milwaukee, Charlotte, Cincinnati, Indianapolis, Kansas City, Hartford/New Haven, Norfolk, Dayton, West Palm Beach, Birmingham, Memphis, Louisville and Richmond.  Bounce TV says new markets are expected to be announced before the end of the year. Toyota USA is Bounce TV’s charter advertiser and will be the signature sponsor of the network’s inaugural on-air schedule.

Martin Luther King III and Andrew Young are among the founders of Bounce TV. “My father envisioned the day that African Americans would play major roles in entertainment within ownership, not just serve as entertainers on the stage or in front of the cameras. That’s what makes this even more exciting to me as we embark on this new endeavor of an independently owned and operated broadcast television network featuring African Americans,” said King in a statement.

“I am proud that our network will deliver free programming exclusively for our under-served community and be accessible to all homes around the country and not just those who pay for television.  We look forward to Bounce TV entertaining African American viewers, and all viewers frankly, for many years to come,” added Young.