WANE Expands Sat. Morning News To 2 Hours
Beginning March 26, Media General’s CBS affiliate WANE Ft. Wayne, Ind. (DMA 111) will expand its First News Saturday to two hours, from 7 to 9 a.m.
“WANE-TV sets the standard for news in the Fort Wayne area,” said News Director Ted Linn. “It’s only natural to make a good thing even better. We’re the only place for live local news, weather, and interesting features on Saturday morning. The past six years of weekend morning news have been extremely rewarding for us and our viewers. It only seems right to start earlier on Saturday.”
First News Saturday debuted in 2010. The station said Nielsen household ratings have increased 167% since May of 2010, while ratings in the key demo group of women 25-54 have grown 69% in the same time period.
WANE’s First News Sunday will continue to air in its current time period, 8-9 a.m.