The HBO Max team is looking at ways to make the streaming service more mobile-friendly than some of its subscription video competitors. If AT&T can build an app that can successfully leans into mobile, it may be able to capture an audience that Netflix and Hulu have intentionally been less focused on, at least to date.
In town hall meetings inside The New York Times Co. today, President-CEO Mark Thompson will announce significant milestones that the company achieved in 2019: It passed its goal of $800 million of annual digital revenue a year ahead of schedule. In 2015, when digital revenue was around $400 million, The Times set itself the objective […]
Monday night wasn’t the best of nights for the ESPN app. The much anticipated National Championship game between Clemson and LSU was malfunctioning on ESPN streaming services for most of the first half. Numerous fans took to social media to complain that when they logged into both ESPN+ and the ESPN app to access the game, they were met with an error message.
When movie fans check out the annual Oscar showcases at two major theater chains, AMC Theatres and Regal Cinemas, the lineup of best picture nominees will be incomplete. After Netflix received 24 Oscar nominations on Monday — the most of any studio and the highest level to date for the streaming giant — both chains said that they wouldn’t screen its movies.
Steve Chung, chief digital officer for Fox Television Stations, says the group’s first foray into OTT is a deliberate attempt to break from the pack with an emphasis on live programming and interactivity in an AVOD model. With Fox Soul, which launched this week, Chung says Fox has laid the foundation to spin up other streaming efforts nimbly and quickly.
Netflix has turned in its best performance in the rankings of distributors with Oscar nominations — 24 compared to 15 last year. It has secured the top spot for the first time. Disney ends up right behind with 23, between the studio’s 10 noms, six each for 20th Century Fox and Searchlight, and another for Disney-owned National Geographic’s The Cave. Disney, by the way, had 17 noms last year, with Fox Searchlight turning in that number also.
The new OTT offering targeting African Americans is live, interactive and advertising supported.
The alliance is desinged to enable the buying of OTT, display, video and linear on Mediaocean’s Spectra platform.
The social media specialist’s primary responsibility is to work directly with Sinclair’s stations to define and enhance their social media strategy.
Lawmakers from both parties blame companies like Facebook and Google for the struggles of local newspapers.
The Critics’ Choice Awards, hosted by Taye Diggs, were handed out on Sunday night and on the TV side, Fleabag nabbed the trophy for Best Comedy Series while Succession went home with Best Drama.
ViacomCBS-owned streaming services CBS All Access and Showtime OTT have reached a collective 10 million subscribers, said ViacomCBS chief digital officer and CBS Interactive chief exec Marc DeBevoise at the Television Critics Association winter press tour. That’s up from 8 million at last update. “We’re in a great position to hit our goals of 25 million subscribers by 2022,” he said
PASADENA, Calif. (AP) — Late-night host Stephen Colbert has yet another outlet for satire: He’s producing a new series featuring animated characters who riff on current events and interview real newsmakers. “In a time of breaking news overload, ’Tooning Out the News’ is just what the doctor ordered,” Julie McNamara, original content executive for CBS […]
A year ago at CES, TiVo demonstrated how popular OTT devices, such as Roku and Apple TV, could let users enjoy access the content on the TiVo DVR in their living room from other rooms in the house, or out of the home. But this week at CES 2020, Ted Malone, VP of products and services for TiVo, conceded that apps for OTT players are nowhere close to being deployed.
Xandr, AT&T’s ad-tech unit, officially unveiled its new pause ads during CES this week, and is now actively marketing the format to brands. Epix, Starz and AT&T Mobility are among the beta partners running pause ads that have been appearing on AT&T Now and DirecTV since the fourth quarter.
Hudson MX, a cloud-based modern software company serving local media, has hired Jenny Mitchell as head of customer success. Mitchell joins Hudson MX from Sizmek, a global independent buy-side advertising platform. Over the course of her extensive tenure with Sizmek, she managed a broad array of teams through a series of developments that ultimately culminated […]
Comcast-owned NBCUniversal plans to detail its Peacock streaming video service on Jan. 16. But at CES 2020, an executive described the general strategy behind the content on the video-on-demand service as being like comfort food for viewers. Linda Yaccarino, chairman of ad sales and client partnerships at NBCU, said Peacock will leverage familiar brands, such as The Office, Parks and Recreation and Saturday Night Live, and focus on quality over quantity.
Facebook said Thursday it will give consumers the option to stop seeing political ads in their feeds moving forward. Facebook has been heavily criticized for its policies around political ads, especially for its decision not to fact-check political ads.
In FX’s annual update on the state of scripted, total volume came in at 532 originals in 2019, up 7% year-over-year.
Tru Optik, an identity resolution provider across over-the-top (OTT) and Connected TV (CTV), announced today an agreement with NCSolutions (NCS), which helps CPG (consumer packaged goods) companies improve advertising effectiveness. NCS segments will now be available on the Tru Optik Data Marketplace for OTT/CTV, streaming audio and gaming advertising campaigns, providing enhanced audience-based targeting capabilities for CPG […]
A private equity firm wants to buy the internet domain used by nonprofits. A group of online pioneers says it is not the place to maximize profits.
Working to stand out in an increasingly competitive — and commoditized — market for advanced video advertising, marketers should turn to a familiar playbook, said Amy Baker, EVP of strategy and insight for A+E Networks, speaking on a CES panel on digital advertising.
Meg Whitman and Jeffrey Katzenberg took the stage at CES for a keynote about the mobile-first video product they’ve been building.
Amazon has acquired Net Insight’s consumer streaming business, Sye, for approximately $37.2 million in cash. The deal includes all of Sye’s intellectual property rights, contracts and about 30 employees and consultants who are being transferred to Amazon. Net Insight said it’s selling the division to increase focus and investments in its core B2B media networks business.