Talking TV: CBS Goes Live With News At WWJ Detroit

After months of building a newsroom from scratch, CBS’s WWJ Detroit flipped the switch on its first newscasts last week. Adrienne Roark, president of CBS Stations; Brian Watson, VP and GM of WWJ; and Paul Pytlowany, its news director, make the case for how its community-based approach to reporting will differentiate the station. A full transcript of the conversation is included.

Adrienne Roark, President, CBS Television Stations, Talks About CBS News Detroit

Adrienne Roark Named President, CBS Stations

She will have day-to-day responsibility for working directly with the local GMs and their teams at the ViacomCBS-owned CBS Television Network stations in major markets across the country, primarily in the eastern half of the country. CBS plans to name additional Stations presidents at a later date.


Adrienne Roark Named GM Of KPTV-KPDX

She takes over Meredith’s Meredith Portland, Ore., duopoly, moving across town from the top spot at Media General’s KOIN.

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Adrienne Roark New GM Of KOIN Portland

The former news director at KTVT Dallas will take over LIN’s CBS affiliate in Oregon on June 23.