Pelmorex Media Inc. Acquires Beat The Traffic

Pelmorex Media Inc., the Canadian parent company of The Weather Network and MétéoMédia, has acquired Beat the Traffic. Based in Santa Clara, Calif., Beat the Traffic is a provider of vehicle traffic reporting solutions for broadcast media and consumers. Following the acquisition,  Pelmorex said it will launch Travelers Network in late October. Terms of the […]

DMA 9

WSB Atlanta Launches iPhone Traffic App

The Cox ABC affiliate partners with Beat the Traffic to provide real-time traffic updates.

Beat The Traffic Adds Live Video From Trafficland

Beat the Traffic, a provider of real-time traffic information for broadcast media and mobile devices, and TrafficLand, an authorized aggregator of live traffic video in the U.S., have signed an agreement that allows Beat the Traffic to incorporate TrafficLand’s video feeds into its Beat the Traffic 3D solution. Effective Jan. 1, 2012, broadcasters nationwide will […]

SPECIAL REPORT: TRAFFIC REPORTING

High-Tech Data Driving Traffic Vendors

TV stations are increasingly turning to companies like Beat the Traffic, Radiate Media and Metro Traffic to give commuters more precise and timely information through on-air maps, charts and alternative routes.  And they’re also delivering the information online and directly to viewers via mobile apps and email alerts. This is the last of four articles that are appearing this week and that collectively constitute a TVNewsCheck Special Report on Traffic Reporting.

IBC 2011: Beat the Traffic Products Preview

2011 IBC Show Preview Beat the Traffic Stand 2.A10 Beat the Traffic, a provider of real-time traffic information for broadcasters and mobile devices, has adapted its Beat the Traffic three-dimensional mapping software used by television broadcasters for international use. The company will demonstrate its new mapping software, along with new, interactive maps featuring real-time traffic […]

Beat The Traffic Scores 1M Downloads

Beat the Traffic reports that its mobile apps have been downloaded more than 1 million times across all the major smartphone platforms in North America.

FOCUS ON NEW MEDIA

Stations’ Mobile Apps Showing Promise

TV stations are rolling out apps for smart phones and tablets with the support of technology and software vendors, hoping that the apps will eventually provide a substantial, new source of advertising revenue. Although advertising is the most common way of monetizing apps, some are also experimenting with modest monthly subscription fees.

Beat the Traffic Introduces Android Application