Pelmorex Media Inc., the Canadian parent company of The Weather Network and MétéoMédia, has acquired Beat the Traffic. Based in Santa Clara, Calif., Beat the Traffic is a provider of […]
The Cox ABC affiliate partners with Beat the Traffic to provide real-time traffic updates.
Beat the Traffic, a provider of real-time traffic information for broadcast media and mobile devices, and TrafficLand, an authorized aggregator of live traffic video in the U.S., have signed an […]
High-Tech Data Driving Traffic Vendors
TV stations are increasingly turning to companies like Beat the Traffic, Radiate Media and Metro Traffic to give commuters more precise and timely information through on-air maps, charts and alternative routes. And they’re also delivering the information online and directly to viewers via mobile apps and email alerts. This is the last of four articles that are appearing this week and that collectively constitute a TVNewsCheck Special Report on Traffic Reporting.
2011 IBC Show Preview Beat the Traffic Stand 2.A10 Beat the Traffic, a provider of real-time traffic information for broadcasters and mobile devices, has adapted its Beat the Traffic three-dimensional […]
Beat the Traffic reports that its mobile apps have been downloaded more than 1 million times across all the major smartphone platforms in North America.
Exclusives
Stations’ Mobile Apps Showing Promise
TV stations are rolling out apps for smart phones and tablets with the support of technology and software vendors, hoping that the apps will eventually provide a substantial, new source of advertising revenue. Although advertising is the most common way of monetizing apps, some are also experimenting with modest monthly subscription fees.
