Tech In Place To Support Addressable Advertising With NextGen TV, But More Is Needed

Imagine’s Graham Heap discusses the tech and a hope to shift from spots to audience-based buying and selling

Pearl TV Expands ATSC 3.0 Webinar Series

Pearl TV, the consortium of nine station groups working to advance local NextGen TV, has added a new webinar scheduled for Aug. 19 to its ongoing series of ATSC 3.0 webcasts. The consortium split the one-hour content security and protection webinar scheduled for Aug. 12 into two separate 60-minute educational webcasts.

Entertainment Studios Nets To Be On Evoca NextGen Service

DMA 22: PORTLAND, OR

Seven Portland, OR, Stations Launch ATSC 3.0

KATU, KOIN, KGW, KPTV, KOPB, KRCW and KPDX began broadcasting Tuesday with NextGen TV technology.

TVN TECH

TVN Tech | NextGen TV Racing For Scale

Around 10 markets should be on-air with 3.0 broadcasts by the end of the third quarter and perhaps 20 by year’s end, according to representatives of Pearl TV and BitPath. Broadcasters are also exploring the full capabilities of the NextGen standard with several new initiatives this summer, including the launch of a NextGen-capable smartphone and a trial of advanced alerting capabilities in Washington, D.C. Above, one of the six 2020 LG OLED sets that have earned the NextGen TV logo from the Consumer Technology Association.

John Lawson Joins Public Media Venture Group To Advocate For NextGen TV

DMA 11: PHOENIX

KASW Phoenix Launches ATSC 3.0

Anne Schelle, managing director of Pearl TV, which is coordinating the Phoenix Model Market, said: “The addition of a second transmission facility provides a robust test platform with the power of two transmitters for signal testing by consumer receiver and transmission equipment manufacturers.

DMA 30

4 Salt Lake City Stations Debut ATSC 3.0

KUTV, KTVX, KUCW and KJZZ take to the airwaves with NextGen TV technology.

LTN Global Plays Key Role In NextGen TV Market Deployments

LTN Global, a provider of transformative media technology and video transport network solutions today announced that its transport service is being used for the first commercial deployment of ATSC 3.0 in the United States in Las Vegas. Following the successful launch on May 26, LTN Global says it has also become the preferred transport network […]

KPDX, KPTV Portland To Offer NextGen TV With Triveni Digital

Meredith Corp. is deploying Triveni Digital’s ATSC 3.0 solution to streamline the transition to NextGen TV in Portland, Ore. (DMA 22). Meredith’s KPDX (MNT) and KPTV (Fox) will use Triveni Digital’s ATSC 3.0 Broadcast Gateway scheduler, GuideBuilder XM ATSC 3.0 transport encoder, StreamScope XM ATSC 1.0 and ATSC 3.0 combo analyzer and StreamScope XM Verifier software application […]

NextGen TV Debuts On 5 Nashville Stations

WTVF, WKRN, WZTV, WUXP and WNAB begin broadcasting ATSC 3.0 signals today.

FCC: Stations Can’t Use Vacant Chs. For 3.0

The FCC has resolved some major outstanding issues in its framework for a transition to the ATSC 3.0 broadcast transmission standard. It declined to allow vacant in-band channels to be used for ATSC 3.0 deployment, which broadcasters sought but computer companies opposed because they want to use those channels for wireless broadband.

DMA 24

3 Pittsburgh Stations Launch 3.0 Broadcasts

WPGH, WTAE and WPNT roll out the new television transmission technology.

New NextGen Video Alliance Launches

The NextGen Video Information Systems Alliance coalition brings together providers of advanced broadcast and multichannel TV solutions to accelerate the deployment of ATSC 3.0.

ATSC: Auto Apps Underscore Flexibility of NextGen TV

The Advanced Television Systems Committee has been exploring automotive use cases for the ATSC 3.0 standard, applications that include robust broadcast updates for telematics and navigation, sensors for autonomous vehicles, and in-car infotainment systems, according to a new ATSC planning team report. “Next-generation broadcasting powered by ATSC 3.0 paves the way for a broad range of automotive […]

COMMENTARY

ATSC 3.0: Small Cities, Big Opportunities

Edge Networks’ Todd Achilles: “Many cities and towns in America have only a single local TV signal, importing network programming via long-distance cable and satellite feeds. Now that ATSC 3.0 has begun its march across America, there’s a real opportunity to hitch our future to a powerful stagecoach — particularly for viewers in mid-sized and small markets.”

Las Vegas Stations Launch 3.0 Broadcasts

Powered by ATSC 3.0, Sinclair’s KSNV (NBC) and KVCW (CW), Nexstar’s KLAS (CBS) and Scripps’ KTNV (ABC) are now broadcasting with the new NextGen TV technology.

Kathrein Debuts UHF Variable Polarization Omni Antenna For NextGen TV Or LPTV

UHF super-turnstile antennas manufacturer Kathrein has added to its line of omnidirectional super-turnstile antennas, introducing a new model with elliptical and circular capabilities for NextGen TV and LPTV applications. The company says its new 7500000043 antenna “is the first super-turnstile model with variable polarization which can be stacked to increase gain and power capabilities.” The […]

3.0’s New Services Could Help During Crisis

Amid the COVID-19 pandemic, a panel of broadcast stakeholders reported that they are proceeding to implement the U.S.’ voluntary NextGen TV broadcast transmission system, while identifying what could be potential opportunities for local broadcasters to use the new services to support their communities during the crisis. The remote panel discussion was held Thursday as part of NAB Show Express, a virtual event featuring some of the panels and content that had been planned for the 2020 NAB Show.

Pearl: 3.0 Will Be Delayed By Coronavirus

Ongoing impacts from COVID-19 could mean broadcasters won’t hit their goal of launching ATSC 3.0 in 40 markets this year, according to Pearl TV’s Anne Schelle. The broadcasting group’s managing director commented as part of a remote panel at a virtual IABM conference and discussed the pandemic’s effects on ATSC 3.0 rollout plans. Coming out of CES in January 2020, she said, the industry was in a good position to launch ATSC 3.0 in 40 markets this year, including multiple new TV models with built-in support for the new over-the-air broadcasting standard. But the pandemic has essentially delayed plans by about a quarter compared to where it should be at this point.

ATSC 3.0 Holds Key To Educational Success

Closure of the nation’s schools due to the COVID-19 pandemic has focused attention on the gap in access to broadband internet service between those with means and those without, those in cities and suburbs and those in rural America. Jim DeChant, of News-Press & Gazette Broadcasting, says there is an alternative to the internet that can fill this digital divide. By taking advantage of specific tools available in the ATSC 3.0 standard, broadcasters can deliver lessons over the air to students that can be stored on a NextGen TV home gateway and accessed via Wi-Fi from a home computer, media tablet or cell phone using a web browser, he says.

Dielectric Moves Production Focus From Repack To NextGen TV

As the U.S. spectrum repack advances toward conclusion, Dielectric says it is hard at work preparing for the next generation of over-the-air broadcast opportunities. With Dielectric preparing its remaining shipments for Phase 10 — the final repack phase for higher power stations — the company reports an approximate 82% of the total repack market share, and a strong […]

TECH ONE-ON-ONE WITH RICHARD FRIEDEL

Tech One On One | For Fox-Owned Stations, Pandemic Responses Look To Be A Precursor Of Future Workflows

Richard Friedel, Fox Television Stations’ engineering chief, says the pandemic will likely accelerate the industry’s transition to IP and the cloud, slow down the NextGen TV rollout this year and permanently shift many station operations remotely. “We are going to have different workflows,” he says. “Some will probably continue forever.”

Sinclair To Launch 3.0 Station On May 26

Sinclair says KVCW, the company’s CW affiliate in Las Vegas, will begin broadcasting in ATSC 3.0 on May 26, marking the company’s first commercial deployment of the NextGen TV standard. KVCW was originally scheduled to launch 3.0 broadcasts just prior to the NAB Show in April, but the launch was delayed due to the coronavirus pandemic, which also resulted in the cancellation of the annual event.

ATSC To Provide 3.0 Progress Report In May

The Advanced Television Systems Committee says it will issue a spring 2020 progress report on May 11, just ahead of the NAB Show Express virtual event, May 13-14.

Comark And VideoFlow Partner On ATSC 1.0 And 3.0 Solutions

Hitachi Kokusai Electric Comark, a manufacturer and supplier of DTV transmitters, encoding systems and associated field services for over 45 years, has signed a reseller agreement with VideoFlow for intelligent content delivery solutions over IP networks, including public internet. The VideoFlow products will be integrated into the end-to-end workflows for both ATSC 1.0 and 3.0 […]

OPEN MIKE FROM JOHN LAWSON

Pandemic Reveals NextGen TV’s Opportunity

COVID-19 is an international emergency — and it’s also a good opportunity to talk about the future of news with NextGen TV.

NextGen TV Gear Not Ready For Consumers

While TV sets will hit retail floors soon, low-cost gear for the masses is still elusive.

EXECUTIVE SESSION WITH CATHERINE BADALAMENTE

TVN Executive Session | Graham Keeps Faith In Digital, NextGen TV

Graham Media’s SVP and Chief Innovation Officer Catherine Badalamente is pivoting quickly to deal with the new realities of coronavirus-era broadcasting, but she saw disruption on the horizon before that. She says digital platforms like OTT and NextGen TV offer some of the best hedges against future disruption, if only legacy salespeople can finally get on side.

NextGen TV To Spur Transmission Market

Manufacturers are ready for where the new transmission standard will lead market.

TVN TECH

TVN Tech | COVID-19 Delays, Not Derails, NextGen TV Plans

Las Vegas and Portland, Ore. will light up their NextGen TV markets in June from their initially-slated late April launch, but the broadcasters and coalition driving the new industry standard forward say major launches will still move ahead this year. The launches will coincide with the arrival in retail stores of the first 3.0-capable sets. Above, six LG sets will bear the NextGen TV logo, including the 55-, 65- and 77-inch class GX Gallery Series 4K Ultra HD models.

Portland Stations Plan ATSC 3.0 Rollout

Stations from Meredith, Nexstar, Sinclair and Tegna have applied for FCC approval to launch NextGen TV in Oregon.

Public Stations Prep For NextGen Opportunities

The APTS Public Media Summit looked at how public stations can be a rich testing ground for new ATSC 3.0 capabilities.

HPA: 3.0 Can Give TV ‘Level Playing Field’

A “Broadcasters’ Panel” has been a fixture at the HPA Tech Retreat program for years. This year was no exception, with panelists discussing the future with NextGen TV and the the impact that the cloud and IP will have.

TVN TECH

TVN Tech | RF Repack Marching Toward Completion

Vendors see the end of a long RF repack process ahead with FCC deadlines being met, sometimes assisted by Special Temporary Authorities and interim transmission facilities. RF vendors are now looking to other revenue opportunities as the repack slows down. (Dielectric photo)

Dielectric Expands Powerlite For NextGen TV At NAB Show

Dielectric will strengthen its global Powerlite brand for broadcasters with new systems built specifically for NextGen TV, based on the ATSC 3.0 standard. To be introduced at the 2020 NAB Show (April 19-22 at the Las Vegas Convention Center), the new Powerlite TFU-WB-LP Series addresses the unique requirements of ATSC 3.0 single-frequency networks (SFNs). The series offers multiple variations, patterns and software-defined proposal generators to help broadcasters develop perfectly-defined, multi-site low-power antenna systems. […]

EXECUTIVE SESSION WITH BRETT JENKINS

TVN Executive Session | Nexstar: Bigger Scale, More IP Opportunities

Nexstar sees more potential to transition to IP workflows with its acquisition of Tribune, says CTO Brett Jenkins. It’s also aiming to light up some major-market NextGen TV signals in the second quarter amid what Jenkins sees as a climate of strong consumer acceptance and adoption of the new ATSC 3.0 standard.

Broadcasters Seek Changes To Avoid 3.0 Delays

NAB, legal counsel for Pearl TV and the general counsel of Meredith met last week with staff of the FCC Media Bureau to discuss the transition to NextGen TV and recommend a change in what broadcasters submit to the agency as part of their ATSC 3.0 license applications to allay concerns over possible contractual indemnification issues.

NATPE 2020

NATPE 2020 | Sook Sees Plenty Of Promise For OTA, Nexstar

Nexstar CEO and President Perry Sook says leagues like the NBA may turn to broadcasters for their over-the-air advantage amid underperforming cable ratings, and that NextGen TV is the greatest tool a TV group can use “to control its destiny.” And he’s bullish about Nexstar’s biggest competitive advantage — its local news and sales forces.

NextGen TV: ‘This Is Year One’

The standard has been approved, testing is ongoing and new TV sets with support for NextGen TV (aka ATSC 3.0) debuted at CES2020 earlier this month. Now comes the hard part — marketing it. That was among the chief topics at SMPTE’s NextGen TV Summit hosted by WETA Washington last week.