Univision’s Chairman Haim Saban sounds the Aereo alarm after News Corp COO Chase Carey raised the possibility of becoming a subscription cable service earlier on Monday.
The multi-year agreement includes carriage of Univision’s broadcast stations, as well as the network feeds for Univision and UniMás, and the Spanish-language cable network, Galavisión.
In addition to a season-long, on-air brand integration with the show, there will be digital activations that include sponsored challenges for the show’s contestants using various Kia vehicles, with the season winner getting the redesigned 2014 Forte compact sedan.
The new ABC-Univision English-language cable network targeted to Hispanics is busy building its suburban Miami headquarters (pictured), staffing up and developing marketing and advertising strategies. The next big step will be the hiring of a CEO, which is in the works. Fusion will be a completely separate entity with its own employees, talent and executives. However, during the startup, Univision will lead the charge in terms of programming, while Disney/ABC will focus on ad sales and distribution.
The Spanish-language network on Wednesday put a bow on an historic February, which saw it finish ahead of one of the Big Four broadcasters — NBC — in a major sweep for the first time.
Univision’s Ad Showing Ups Revs 10%
Strong advertising gains helped Univision Communications add nearly 10% to its revenue coffers in the fourth quarter 2012. Fourth-quarter revenue climbed 9% to $672 million for the Spanish-language media company’s TV, radio and digital businesses.
Exclusives
The new English-language news and lifestyle network for U.S. Hispanics launches in the second half of 2013. Five cable operators are already onboard.
The Spanish-language media company’s new unit will create promotional content for its broadcast, radio and digital properties, and provide research and services for internal and external clients.
Univision is rolling out its TV Everywhere service, UVideos, as an app on smart TVs and connected devices (including Internet-enabled Blu-ray players) manufactured by electronics giant Samsung.
With the Spanish-language television space heating up, industry leader Univision Communications Inc. is making an aggressive move to solidify its dominance. On Monday, the media company plans to rename its secondary broadcast network UniMas, which translates loosely as Univision Plus, underlining its ties to its hugely popular sister network Univision.
Univision To Air Bounce TV In 7 Top Markets
The African American-focused diginet will now be carried by Univision stations in San Francisco, Boston, Tampa, Miami, Denver, Sacramento and Raleigh, giving it 68% U.S. coverage and affiliates in 24 of the top 25 markets.
Univision Communications’ general counsel, C. Douglas Kranwinkle, is retiring after 12 years with the Spanish-language media giant, leaving the company without a corporate presence in its marquee market of Los Angeles. He will be succeeded by Jonathan Schwartz, most recently general counsel of JPMorgan’s Investment Bank.
Univision and its affiliated networks will help collect stories from celebrities and average citizens to be part of the Immigrant Archive Project, an independent effort to collect the stories, and show snippets of them on TV. The advertiser Procter & Gamble is helping to fund the effort, although neither company would say how much is being spent.
Univision and ABC News are looking to launch their Miami-based network by July 1, although that could be delayed until later in 2013, a company executive said. Univision has invested $11 million so far as the English-language news and lifestyle channel targeting Hispanics remains in the prep stage.
The Hispanic network officially launched UVideos yesterday with Starcom advertisers Allstate, Microsoft and Wendy’s on board via a deal Starcom struck during the upfront.
The still-unnamed English-language service targeting Hispanic Americans also announced that Miguel Ferrer will be its first executive producer, digital.
The multiyear deal covers ad creative design and development, ad trafficking services, campaign management, ad products, digital sales training and support for the Hispanic broadcaster’s 62 stations across the United States and Puerto Rico.
Univision has chosen a former executive at chief competitor Telemundo for a similar post. Steve Mandala, who oversaw sales at Telemundo for close to nine years, joins Univision as an executive vice president leading the client development group, along with sports and direct response sales.
Univision’s KMEX Celebrates 50 Years
Los Angeles’ pioneering Spanish-language television station now boasts an estimated 8 million Latinos. KMEX has become one of the top-rated TV stations in the nation, making the flagship Univision Communications Inc. outlet a political powerhouse and the No. 1 source for Spanish-language news and entertainment in Los Angeles.
The Hispanic network’s Meet the Candidate Event with President Obama) on Thursday averaged 2.7 million total viewers 2+, 1.3 million adults 18-49 and 1.4 million adults 25-54.
Kevin Cuddihy, president of the Univision Television Group at Univision Communications, today joined the NAB Television Board. Cuddihy assumes the seat of Univision’s EVP-general counsel Doug Kranwinkle. In his position […]
Turner, the former NBC ad sales leader, takes a similar role at Univision, where David Lawenda, who oversaw the network’s efforts to snare ad money from English-language rivals, will step down.
The Commission on Presidential Debates is denying Univision’s request to host a “forum” with the presidential candidates that would address Latino issues.
The Univision CEO tells the Commission on Presidential Debates it should add another debate featuring a bilingual moderator and suggests two of his own.
Univision and multiscreen ad platform Mixpo have paired up to introduce an interactive ad tool they call Base Media Plus that will let Univision clients run ads on-air and with interactivity across the Web, mobile phones, tablets and apps via one tech provider.
Univision 2Q Revenue Up, Profit Down
CEO Randy Falco touts the company’s upfront results as executives provide some updates on a planned ABC News venture.
Univision Communications Inc. announced the expansion of its distribution sales and marketing team with four executive appointments: Rob Thun has been named executive vice president of business operations; Renee Plato […]
Forget Rachel, Bill, Anderson, and Sean. The broadcaster who will most determine the 2012 elections is Jorge Ramos.
The Hispanic network will end the 2011-12 broadcast season with 94% live viewing, 68% unduplicated audience and median age of 36 vs. competitors’ combined average of 50-plus.
Univision, the top-rated Spanish-language network, unveiled its 2012-13 lineup of new and returning shows Tuesday, days after announcing a new digital video network and three Webnovelas.
Univision unveiled a multiplatform upfront strategy Friday that includes more than a dozen new primetime programs across its terrestrial networks in addition to a number of new online series and several other digital initiatives that will make much of Univision’s programming available to viewers on demand on multiple devices.
Spanish-language broadcaster Univision is the first network to snag an upfront deal this year. Starcom USA and sibling multicultural media agency Tapestry are committing a significant amount of ad money from Burger King, Mars/Wrigley and Kellogg Co., among other clients, to Univision in the first publicly acknowledged pact in this year’s upfront marketplace.
On-air and digital offerings in English will target Hispanic Americans 24/7 with content featuring ABC News and Univision news anchors and correspondents. The currently unnamed TV channel will launch next year.
Univision 1Q TV Revenue Climbs 10.4%
In the first quarter, the Hispanic media commpany reported net revenue for its TV segment, which includes the national networks and TV stations, grew 10.4% to $449.5 million. The increase was a shade less when not counting political dollars.
