STN Video Announces Partnership Extension With The NHL For U.S. Digital Video Distribution
STN Video today announced a multi-year extension of its video content distribution partnership with the National Hockey League for U.S. publishers. With the renewal, STN Video continues to represent the NHL and every other major sports league as their exclusive online video distribution platform for local and national publishers.
STN’s industry-leading online video platform (OVP) allows publishers unfettered access to premium videos, along with monetization. Publishing partners will continue to access NHL game highlights, interviews, top plays and other video content hockey fans love to consume during the NHL regular season and Stanley Cup Playoffs.
New this NHL season is the Daily Game Roundup — a daily video that features the biggest storylines and highlights from all NHL games in action that day. Additional content for publishers may also include off-ice video content from NHL.com including trades, signings, playoff previews, the NHL Draft, Free Agency and other news and studio analysis. This new video content is available for local and national STN publishers to use in their editorial.
“STN Video’s reach of over 1,900 publishers enables the NHL to reach both current and new hockey fans wherever they consume their sports and hockey news,” said Stephen McArdle, NHL senior executive vice president, digital media and strategic planning. “We’re looking forward to working with STN to continue growing the viewership of the NHL together.”
“The expansive reach of the NHL combined with the competitive nature of the league make NHL content a must watch,” said Matthew Watson, STN Video’s CEO. “We’re dedicated to working closely with the NHL throughout this partnership to grow the engagement of NHL highlights and other video content with millions of incremental fans.”