Learn OTT News Content, Revenue Strategies
News executives pioneering on the OTT platform will what they’re learning about audience behavior and how they are responding to it by evolving their content and monetization strategies on Dec. 17 at the New York Hilton.
Adam Wiener, EVP and GM, CBS Local Digital Media; Scott Ehrlich, VP emerging platform content, Sinclair; Saleem Malkana, head of product at NBC News Digital; and Susan Bell, senior product manager, BLOX OTT at TownNews will break down their experiences as news content providers on OTT, zeroing in on the audience insights that are driving forward their programming strategies and the evolution of their technology and revenue generation. The panel will be moderated by TVNewsCheck Editor Michael Depp on Dec. 17 at 10:45 a.m.
“OTT continues to be a fast-evolving platform, and news organizations on it are pivoting their content and monetization strategies accordingly, especially as major new entrants come into the space,” Depp said. “Adam, Scott, Saleem and Susan bring a breadth of different experiences to this discussion and can illustrate from firsthand experience the audience insights they’ve gleaned and the most acute challenges they face.”
The seventh annual NewsTECHForum, set for Dec. 16-17 at the New York Hilton, will bring together engineering, news, production and digital leaders to discuss excellence in news storytelling and news workflow.
Panels and presentations will tackle Technology and the 2020 Election Coverage; Cybersecurity in the Newsroom and the Field; New Frontiers in News Storytelling; Multiplatform Production Without the Pain; and Top Technologists on Tomorrow’s Challenges among other sessions.
This year’s NewsTECHForum will also feature the second annual Social Media Excellence Awards, recognizing extraordinary engagement and innovation by local TV brands and talent.
NewsTECHForum is co-located with the 14th Annual SVG Summit, which gathers more than 1,000 sports video professionals and their technology partners to talk about production excellence in sports television. The SVG Summit is produced by the Sports Video Group and features a technology showcase of more than 75 companies that is open to all NewsTECHForum attendees.
Register for NewsTECHForum here.