Bolstering Station Groups’ Content Pipeline At TV2025
TV station groups are working harder than ever to build up local and regional content pipelines and maximize the impact of that content. How they’re doing it, and how technology is enabling new content production, sharing and distribution strategies will be explored at TVNewsCheck’s TV2025: Monetizing the Future, presented virtually Oct. 20-23 as part of the NAB Show New York.
Frank Cicha, EVP of programming, Fox Television Stations; Scott Ehrlich, SVP of growth platforms and content, Sinclair Broadcast Group; Mort Marcus, co-president, Debmar-Mercury; and Angelica Rosas McDaniel, EVP strategy and creative development at Litton Entertainment, will join moderator Ken Werner, former president of Warner Bros. Domestic Television, for a panel discussion, Bolstering the Regional and Local Content Pipeline, on Oct. 23 at 2 p.m. ET.
“Station groups know they need to build their independence from the networks, and the content they’re producing regionally and locally is one of the main tools to help them in that endeavor,” said TVNewsCheck Editor Michael Depp. “Frank, Scott, Mort and Angelica will share the steady efforts they’ve been making to build their content pipelines and how the latest technology has enabled them to do that.”
Other TV2025 panels will include Leadership in a Time of Accelerated Change; Optimizing Audiences: Turn a Short-Term Bump Into a Long-Term Trend; Is NextGen TV Ready for Primetime?; IP & the Cloud: A Roadmap for Future Revenue Opportunities; Remote Production and the Future of TV Station Operations; and Optimizing Spot TV in a Challenging Economy. Radha Subramanyam, chief research and analytics officer, CBS Corporation and president, CBS Vision, will be the keynote interview.
TVNewsCheck will also present its Station Group of the Year Award to NBCUniversal Owned Television Stations in a ceremony that will include an interview with the group’s president, Valari Staab, on Oct. 21 at 3 p.m. ET.
Attendees will participate in live, daily, two-and-a-half-hour sessions on Zoom Webinar, where they can pose questions to speakers, participate in live audience polling and wrap up the day with half-hour, open-mic Roundtables on key issues. They can also participate in conversations on the TV2025 Chat Channel on NAB Show New York’s virtual conference platform, where attendees can also attend sessions presented by NAB and visit a virtual exhibition.
Register for TV2025: Monetizing the Future here.