The first week of February saw most syndicated shows flat or down. Among the few exceptions were Tyra, TMZ, Extra and Millionaire.
Most syndicated shows were flat to down slightly in the first week of February as milder weather in parts of the country enticed many viewers away from their sets.
For example, in all of daytime syndication, there was only one show that was up from the week before: Warner Bros.’ Tyra Banks, which matched it highest rating of the season at a 1.2 and grew 9%, which was the largest percentage increase of any syndicated strip this week.
Ironically, the biggest draw for Tyra was a repeat of an episode on child brides that reached a total audience of more than 2 million viewers on Feb 3. For the week, the strip was up 14% among women 25-54. Of course, Tyra will jump to the CW next season.
As for the other big talkers, leader CBS Television Distribution’s Oprah sank 6% to a 4.9; CBS Television Distribution’s Dr. Phil dipped 3% to a 3.5; Disney-ABC’s Live with Regis and Kelly was flat at a 2.8; and Warner Bros.’ Ellen DeGeneres eased 4% to a 2.3.
CBS Television Distribution’s The Doctors was the highest-rated new strip in first run for a second straight week, despite a 10% decline from its all-time high the week before to a 1.9.
NBCU’s Deal or No Deal was also down 10% but remained a close second with a 1.8. Further back, Warner Bros.’ Bonnie Hunt dropped 9% to a 1.0; Sony’s Judge Karen lost 10% to a 0.9, matching its series low; while Debmar-Mercury’s Trivial Pursuit: America Plays and Program Partners’ Family Court with Judge Penny were unchanged at a 0.6 and 0.5, respectively.
Court show leader CBS Television Distribution’s Judge Judy resisted the overall downtrend, holding steady at its season high 4.7 for a second week. CBS Television Distribution’s Judge Joe Brown dipped 4% to a 2.4; Warner Bros.’ People’s Court was flat at a 2.2; and Warner Bros.’ Judge Mathis slipped 6% to a 1.7, tying Twentieth’s Judge Alex, which was flat at a 1.7.
In access, game shows were mixed with CBS Television Distribution’s duo of Wheel of Fortune and Jeopardy! both losing ground. Wheel dropped 1% to a 7.9 and Jeopardy! fell 2% to a 6.5. Disney-ABC’s Who Wants to be a Millionaire rebounded 8% from its season low the week before to a 2.6; and Debmar-Mercury’s Family Feud was flat at a 1.5.
CBS Television Distribution’s Entertainment Tonight eased 2%, but remained well in front of the magazines with a 4.6; CBS Television Distribution’s Inside Edition was unchanged at a 3.2; Warner Bros.’ TMZ gained 5% to a 2.3; NBCU’s Access Hollywood was down 8% to a 2.2; and CBS Television Distribution’s The Insider slipped 10% to a 1.9, tying Warner Bros.’ Extra, which was up 6% to a 1.9.
Off-net sitcoms were led by Warner Bros.’ Two and a Half Men, which was up 4% to a new season high 5.8; Twentieth’s Family Guy was flat at a 4.3; Sony’s Seinfeld fell 5% to a 3.7; and CBS Television Distribution’s Everybody Loves Raymond lost 6% to a 3.4.
CBS Television Distribution’s CSI: NY topped the new off-net weekly hours with an 11% increase from the week before to a 3.9. NBCU’s House tumbled 13% to a new season low 2.1; and Twentieth’s Boston Legal was flat at a 1.7, tying NBCU’s Monk, which was up 6% to a 1.7.
The off-cable Litton’s Storm Stories was unchanged at a 1.2; the off-TBS Debmar-Mercury’s House of Payne was down 4% to a 2.3; and the first-run scripted hour Disney-ABC’s Legend of the Seeker recovered 6% from it series low the week before to a 1.7.