Former Belo exec Robert Totsch becomes VP-GM of KCTV and KSMO, succeeding Kirk Black, who moved to Meredith’s WGCL Atlanta in August.
Meredith Corp.on Wednesday hired Robert G. Totsch as vice president and general manager of KCTV (CBS) and KSMO (MNT) Kansas City, Mo. (DMA 32).Totsch succeeds Kirk Black, who was named to head Meredith’s Atlanta CBS affiliate WGCL in August.
Totsch, 46, most recently was the director of sales, marketing, promotions, internet and local entertainment programming for KMOV, Belo’s CBS affiliate in St. Louis. Totsch spent 21 years at KMOV, working in progressively senior positions including local sales manager and national sales manager; He also helped create the sales and marketing strategy for all Belo stations, and served as the executive producer of three local programs at KMOV.
Totsch is a 1986 graduate of the University of Missouri. He is the president of the CBS Sales Advisory Committee.