As it opens a new $3 million, 15,000-square-foot building, Nexstar will add 30 employees to support an expansion of its local news programming under the WFXR news brand that launches Oct. 1.
After months of planning and construction, Nexstar Broadcasting Group has opened a new broadcasting and news facility in Roanoke, Va. (DMA 67), for its duopoly of WFXR (Fox) and WWCW (CW) as well as VirginiaFirst.com.
The new $3 million, 15,000-square-foot facility features a news studio outfitted with the latest HD news production resources and technologies including enhanced meteorological forecasting technology, advanced weather equipment and full high-definition broadcast technologies.
In addition, the new Roanoke facility includes a news content center featuring equipment that, Nexstar says, “allows the stations’ to transcend the traditional news presentation by providing local viewing audiences exclusive access to the news gathering and technical process.“
In addition, Nexstar announced, beginning Oct. 1 WFXR will debut expanded local news programming. In association with the news expansion, Nexstar has added 30 news and production jobs to support the additional programming. The expansion will add two more hours of local weekday morning news from 5 to 7 a.m. to complement the existing 7-9 a.m. newscast. The new extended morning newscast will be called WFXR News Good Day Virginia.
In addition, WFXR’s primetime one-hour newscast, WFXR News First at 10, will receive a fresh look on Oct. 1 and will also expand to an hour each night, seven days a week.