Marcy Lefkovitz, VP of technology and workflow strategy at the Disney/ABC Television Group, will moderate the panel “Live News Over IP” featuring Brad Plant, director of technology and operations at NBCUniversal Owned Television Stations; Tony Plosz, VP of engineering and operations at WCAU and WWSI Telemundo62 Philadelphia; and Matt Keiler, VP North American Sales at TVU Networks.
While the move from SDI to IP continues to pick up speed, more development — and better cooperation among key stakeholders — is still needed to improve advertising technology and deliver better measurement in order to complete with digital competitors like Google and Facebook.
The new WCAU-WWSI facility, set for a grand opening sometime this fall, is IP-centric and is designed to not only give the two stations a more efficient space with a common technology infrastructure, but to give their personnel new flexibility in creating content for today’s multiplatform world.
The buzz around the IP transition, the cloud and AI was so loud at this year’s IBC that the walls were practically humming with it. Although frequency of that buzz may be too future-pitched to fully resonate with many broadcasters, the conversation about how to manage such a major transition continues to gain clarity.