Allen Media Group’s Local Now streaming app is now available over the Internet to Comcast’s Xfinity X1 and Xfinity Flex customers. As Local Now continues to expand its national reach and depth of programming, this launch enables X1 and Flex customers to say “Local Now” into the Xfinity Voice Remote to access the free streaming service’s local news, weather, sports, traffic, television shows, movies, documentaries, lifestyle content and […]
The Weather Channel’s free streaming service, Local Now, today announced a distribution partnership with Cinedigm, which includes a new slate of streaming channels. This collaboration is part of Local Now’s commitment to expanding the depth, availability, and entertainment value of its programming offerings. Local Now viewers will now have 24/7 access to channels including The Bob […]
Veteran ad sales executive Raoul Marinescu will oversee all digital ad sales for Allen’s free streaming platforms Local Now and The Grio.
Without a consistent measurement currency, viewers’ streaming ad experience is being impaired by the fragmented data reported back to advertisers. “We need Nielsen ratings or something of the equivalent manner to get people comfortable with a single measurement style,” says Newsy CEO Blake Sabatinelli.
Executives from Nexstar, Newsy, CBS Local Digital and Local Now will assess ad technology’s performance amid the pandemic’s growing streaming audience at TVNewsCheck’s virtual OTT News Summit on Sept. 24. Register here.
The free streaming service Local Now has introduced a new daily series featuring Dr. Wendy Walsh to offer advice and insight on mental health topics during the COVID-19 pandemic. Dr. Wendy Walsh Is Here for You is now available on the 24/7 free streaming service owned by Allen Media Group. In this new series, Walsh will offer insight, provide […]
Panelists from a range of news organizations explain how they decided if they should build or buy the technology necessary to launch their streaming services.
The network’s Local Now streaming service A tech-driven spinoff delivers a customized local news feed for each of Local Now’s 25 premium markets, putting pressure on traditional TV newsrooms to reassess how best to serve and keep their viewers, not to mention attract new ones.
The Weather Channel-owned streaming service Local Now has upgraded its experience for users in 25 U.S. markets, adding more in-depth analysis, more localized content and new exclusive segments hosted by a variety of talent, including Sasha Rionda, Local Now’s first dedicated host. The markets with an upgraded experience for users: Atlanta, Austin, Baltimore, Boston, Charlotte, […]
TrafficLand, an integrator of live traffic video, announced today an agreement to provide live video from its network of public traffic cameras to The Weather Channel’s new Local Now service. Local Now, launched in January on Sling TV, offers real-time, hyper-local updates on weather, traffic and news content to streaming content services. Under the agreement, Local Now can show live TrafficLand network video from […]