NBCU Makes Key Sales Promotions

Jim Hoffman, John Kelly and Seth Winter upped to executive vice presidents.

NBC Universal today made three promotions within the broadcast network sales department. Jim Hoffman has been promoted to executive vice president, sales and marketing, NBC Entertainment; John Kelly has been promoted to executive vice president, NBC News and Information media sales and marketing; and Seth Winter has been promoted to executive vice president, sales marketing, NBC Sports Group.

All three will report to Marianne Gambelli, president, network ad sales, NBCUniversal.

Hoffman has served as SVP, sales and marketing, network entertainment since 2004. As EVP, he will continue to be responsible for overseeing the network entertainment division’s sales and marketing teams, including primetime, latenight and daytime. Previously, he was the SVP for network and cable news sales. Prior to that, he was the VP of sales for NBC’s news properties. Hoffman began his career with NBC in 1989 and held various sales roles in the company, including sports and at CNBC.

Kelly has been SVP, NBC News and Information media sales and marketing, since 2004. As EVP, he will continue to lead the national advertising sales and marketing efforts for the broadcast, cable and digital news and information media properties at NBCUniversal, including the Today Show, NBC Nightly News, Meet the Press and MSNBC. Kelly joined NBC in 2000 as the SVP of NBC Cable, managing the regional sales operations for CNBC, MSNBC and CNBC.com. He was promoted in 2001 to oversee the national sales efforts for CNBC. In 2004, Kelly was appointed sales integration leader for the NBC Universal merger, steering and supervising the ad sales integration team.

Winter has served as SVP, sales marketing, NBC Sports Group since 2006. As EVP, he will continue to oversee marketplace sales and marketing strategy for many of the NBC Sports Group’s assets, including NBC Sports & Olympics, Golf Channel, the NBC Sports Network and their respective digital assets.

He will also continue to be responsible for sales and marketing for many of sports’ most prestigious events, including the Olympics, Sunday Night Football, the NHL, PGA Tour and Kentucky Derby. Prior to his role in sports, Winter was VP, digital sales for all of NBCUniversal, and before that, he was the VP, sales for NBC News Networks. He joined NBC in 2000 as VP, sales for MSNBC.

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