Hispanic

The new programming  includes WBTS’ Restaurants Remade, a streaming series about New England restaurants’ re-imagining their business models to adapt to challenges brought on by the pandemic; WBTS’ all new live and local lifestyle show The Hub Today, and WNEU’s fundraising special Milagros para Ninos (Miracles for Kids) for station partner Boston Children’s Hospital.

The new team will manage the combined global operations upon the closing of Televisa-Univision merger.

Fiallo’s telenovelas like Lucecita, Peregrina, María de nadie, Pobre diabla and Esmeralda were translated into languages such as Japanese and Czech, reaching millions of people in more than 100 countries. She finished Cristal, the last of her 43 telenovelas, more than three decades ago. She was 96.

Univision, the Spanish-language broadcaster that is operating under new ownership, has secured double-digit percentage increases in advance advertising commitments for its next programming cycle, the latest traditional broadcaster to benefit from an unusually speedy “upfront” market, when TV companies try to sell the bulk of their commercial inventory.

It will feature an expanded free advertising supported (AVOD) and an all-new subscription tier (SVOD) offering, bringing together the best of VIX, Univision NOW and PrendeTV under “a unified global product and vision.” Rodrigo Mazon is tapped as EVP-GM of SVOD. It will be available across U.S. and Latin America next year.

It’s not every day you watch someone stop a truck mid-air, in the middle of a tornado. Albert Martinez, Emmy-award winning chief meteorologist for Univision’s network news, may not be a superhero, but his knack for augmented reality (AR) helps his weather explainers fly off the screen. In addition to that flying truck, Martinez has withstood Category 5 hurricane winds, crashed a car off a bridge, submerged himself in nine feet of dirty flood water, and started a wildfire in the Univision studio. Martinez has his own theory about why his unconventional weather explainers are so popular with viewers.

Netflix, HBO Max and others are investing in Spanish-language content to target U.S. Latinos and Latin American markets.

The network grid will consist of local, national, entertainment and sports news segments, all produced in-house at WGEN Miami and available on ch. 8.2.

Brown communities are among those who have been disproportionately targeted with misinformation and disinformation, especially in regard to political and health information. In response, Voto Latino, the largest Latinx voter registration organization in the nation, and Media Matters for America, a nonprofit media watchdog, have partnered to launch the Latino Anti-Disinformation Lab, which will work to better understand and combat misinformation at all stages and channels.

Univision is planning to build its addressable advertising capabilities, starting with beta tests with Vizio and Dish this year. More partners will be brought on next year, said Donna Speciale, president of advertising sales and marketing at Univision. Univision earlier announced being involved in the beta testing of Nielsen’s addressable technology, since sold to Roku. It also joined Project OAR, a group led by Vizio that looks to set standards for addressable advertising.

The Spanish language television giant is in the midst of significant change. Not six months into new ownership and a new CEO (former Viacom CFO Wade Davis), the company announced a larger merger with the Mexican TV giant Televisa and plans to go global in the streaming video space.

Spanish-language programmer Estrella Media said it is launching a third free, ad supported streaming TV channel, Estrella Games. The new channel is part of the “Experience Estrella. Everywhere” strategy the company unveiled at its NewFront presentation on Wednesday and during virtual upfront meetings with advertisers and media buyers.

Telemundo is forming a new studio that will exclusively cater to the growing need for Spanish-language content on streaming platforms, including the in-house Peacock. The Miami-based Telemundo Streaming Studios will be under Telemundo Global Studios, led by president Marcos Santana. Santana will oversee all scripted programming for the Telemundo linear TV network as well as streaming development.

The Spanish-language broadcaster issued preliminary first quarter results that indicates $1.36 billion in available liquidity for “potential financing transactions” around a pending deal to create a Spanish-language media powerhouse.

New episodes of Dale Play will be posted weekdays at 4 p.m. and will be available only on Roku, Apple TV, TelemundoLasVegas.com and the station’s app.

Univision and Televisa have come to terms on a merger agreement, a long-awaited deal that will create a Spanish-language TV giant with broad reach in Mexico and the U.S. The deal calls for Televisa to contribute its media, content and production assets and a handful of networks to a new entity to be known as Televisa-Univision. Televisa’s assets are valued at $4.8 billion. The new company will be led by Univision CEO Wade Davis, who headed the investor group that acquired Univision in early 2020.

Club Mundo Kids, a new TV series debuting on Telemundo on April 10, is the latest result of a push for programming that uses Spanish to reach Latino audiences.

Univision Communications says its core media networks’ advertising declined 6% in the fourth quarter to $315.2 million. The company says there was softness in various advertising categories — automotive, media and entertainment, telecommunications, restaurants and financial. All were impacted by pandemic.