MARKET SHARE

Randy Wachtler, 615 Music Founder, Launches 11 One/Music With His Son

TVN’S MEDIA JOBS

New Jobs Posted To TVNewsCheck

New jobs posted to TVNewsCheck include openings for two promotions producers, local sales manager, news photographer, reporter, special projects producer and MMJ/reporter.

MARKET SHARE

‘Checking In’ With Kristen Joyal, Marketing Director At WTLV-WJXX Jacksonville

Welcome to another episode of “Checking In,” a Market Share feature in which we survey local TV marketing and creative services directors. Today, we check in with Kristen Joyal, marketing director for Tegna’s WTLV and WJXX, the NBC and ABC duopoly in Jacksonville, Fla., co-branded as First Coast News.

BRAND CONNECTIONS

NBC Promotes Margaret Walker To Lead Marketing Brand Strategy

The network has promoted Margaret Walker to SVP, NBC brand strategy and audience growth. She will add oversight of brand strategy and consumer engagement for NBC’s entertainment shows in addition to her current role of overseeing digital audience acquisition and growth across the company’s network and cable networks including NBC, Bravo, E!, Oxygen, SYFY, Universal Kids and USA Network.

MARKET SHARE

WAPT Jackson Collects School Supplies For Families In Need

NAB Launches 2022 Election Toolkit For Broadcasters

The National Association of Broadcasters on Monday announced the launch of the 2022 Election Toolkit. The online resource provides local television and radio broadcasters with ideas and information to cover the 2022 local, state and federal elections. The 2022 Election Toolkit provides assets to help broadcasters serve their communities in the lead-up to Election Day on Nov. 8. […]

MARKET SHARE MONDAY MEMO

KMSP’s Recruitment Video Is A Magical, Musical Ride

KMSP Minneapolis, like most TV stations, has many openings it needs to fill. The station created a recruitment video unlike any other, a wild musical with an eye-catching song and dance number starring its employees.

MARKET SHARE

Dogs And Cats Invade KNBC Los Angeles, Halting Production

MARKET SHARE

John Owens Joins WLS Chicago Creative Services

MARKET SHARE

WPTV Helps Give 24,000 Meals To The Hungry In West Palm Beach

MARKET SHARE

700,000 Animals Escape Adoption Shelters

Linear TV Shows Still The Promo Kings

Though legacy TV companies have been promoting their streaming content, they also continue to boost their linear TV programming on their mainstream networks. For the three months ended July 31, networks have aired 13% more national TV program promos (1.7 million spots) and 10% more impressions (248.8 billion) versus the same period a year ago, according to a MediaPost analysis of  iSpot.tv data. When it comes to advertising dollar value, those promos are estimated to be worth $1.34 billion in equivalent media buys.

MARKET SHARE MONDAY MEMO

All-New Weather, Back To School And Other Local TV News Promos From July

Local TV creative marketing types love to see what other stations across the country are doing. Recent Market Share columns that shared news promos are among the highest viewed Market Share columns so far this year, according to Google Analytics.

MARKET SHARE

‘Checking In’ With Joe Kozlowski, CSD At KFOR Oklahoma City

Welcome to another episode of Checking In, a Market Share weekly feature in which we survey local TV marketing and creative services directors to find out who they are, their challenges, their successes and their visions for the future. Today, we check in with Joe Kozlowski. He’s known by many as Promo Joe, and has been the creative services director at KFOR, Nexstar’s NBC in Oklahoma City, for almost 15 years.

MARKET SHARE

WDSU’s School Supply Drive Underway In New Orleans

MARKET SHARE MONDAY MEMO

‘Checking In’ With Kris Baete, WAVE Louisville’s Marketing Director

Today begins a new weekly feature on Market Share, Checking In, that surveys marketing and creative services directors to find out who they are, their challenges, their successes and their visions for the future.

TVN’S MEDIA JOBS

New Jobs Posted To TVNewsCheck

New jobs posted to TVNewsCheck’s Media Job Center include openings for two local sales managers, a western regional sales manager, two photojournalists, two news producers, an assignment editor, marketing producer, anchor/reporter and senior reporter.

MARKET SHARE

Meet The Broadcast Journalism Students Awarded Scholarships By Sinclair

Warner Bros. Discovery Sets Communications Exec Ranks, Announces Exit Of 8 Veteran Staffers

Three-plus months after emerging from a $43 billion merger, Warner Bros. Discovery has completed its communications executive roster. Nathaniel Brown, who formerly headed communications for Discovery and was named chief corporate communications officer at WBD in May, conveyed the news to employees in an internal memo. Along with new titles and posts for eight U.S.-based execs and two in the international ranks, Brown’s memo disclosed that eight veterans of the pre-merger companies are preparing to exit WBD after a transition period.

Chris Alexander Steps Down As Head of Communications For Disney TV Studios

Chris Alexander, executive VP of publicity and corporate communications for Disney Television Studios, is stepping down from his role, after a combined 30 years at Disney and Fox. He will be leaving on Aug. 5.

Dentsu Americas CEO Kelley Named Chair Of The Ad Council

Jacki Kelley, CEO of Dentsu Americas, has been named chair of the Ad Council’s board of directors for a one-year term. She succeeds NBC Universal’s Linda Yaccarino.

CNN Hires Kristine Coratti Kelly To Lead Communications

The Warner Bros Discovery-owned cable news channel has hired Kristine Coratti Kelly as EVP and global head of communications, reporting to CNN CEO Chris Licht. Kelly joins from The Washington Post, where she is currently chief communications officer and GM of Washington Post Live. She began her career at CNN in 2000, and will officially return to the company next month, based in New York.

MARKET SHARE

WCAU, WWSI And Comcast NBCUniversal Foundation Award $315,000 To 8 Philadelphia Nonprofits

Netflix’s Ad Agency Palisades Media Suddenly Closes Up Shop

There’s no clear explanation yet as to why the long-running ad agency shuttered its business last Friday. Employees received a company-wide email that it was shuttering at close of business, a fraught development for Netflix, which is just beginning the second phase of its Emmy campaigns.

MARKET SHARE MONDAY MEMO

At KSTU, An Anchor’s Inspiring Take On Local Journalism

When Bob Evans was asked why he comes to work every day at KSTU in Salt Lake City, he began “a very powerful speech we didn’t see coming,” says Darcy Stapleford, a KSTU promotion producer.

WUSA Rolls Out Environmentally Friendly Live Truck

Tegna’s CBS affiliate in Washington this morning on Monday show off ECO9, an environmentally friendly, low-emission live truck. The Toyota Highlander XLE Hybrid was built by Frontline Communications. The Washington Area Toyota Dealers are launch partners for the ECO9 and its exclusive sponsors.

TVN’S MEDIA JOBS

New Jobs Posted To TVNewsCheck

New jobs posted to TVNewsCheck’s Media Job Center include openings for an affiliate relations director, general sales manager, creative services writer/editor/producer, news producer, national sales manager, creative services director and account executive.

MARKET SHARE

Comcast NBCUniversal And NBCUniversal Local Giving $3.4 Million To Nonprofits

CBS’S WFOR Miami Switches To ‘Next Weather’ Branding

MARKET SHARE

KUSA And Tegna Award Denver Nonprofits $35,000 In Grants