MARKET SHARE (DMA 4: PHILADELPHIA)

WPVI To Cover 46-Hour Dance Marathon

MARKET SHARE (DMAS 4, 14 & 17)

‘Wheel’ Rolls To 3 Cities For Promo Campaign

MARKET SHARE (DMA 4: PHILADELPHIA)

WPVI’s Fire Safety Program A Hot Topic For 24 Years

DMA 4: PHILADELPHIA

WPVI’s Eva Pilgrim Heads To ABC News

MARKET SHARE (DMA 4: PHILADELPHIA)

WPVI Gets Engaged With Viewers On Facebook

MARKET SHARE (DMA 4)

WPVI Philly Makes Food Drive A Priority

DMA 4

WPVI Philadelphia To Host Mayoral Debate

ABC-owned WPVI Philadelphia (DMA 4) will host a debate between the Republican and Democratic candidates for this year’s Philadelphia mayoral election. The candidates are Melissa Murray Bailey (R) and Jim […]

DMA 4 (PHILADELPHIA)

Why WPVI Still Uses That Retro News Music

MARKET SHARE (DMA 4: PHILADELPHIA)

WPVI Partners In Nation’s Largest Free Music Festival

DIGITAL DMA

Audience Fragmentation Touches All In Philly

Philadelphia’s news giants WPVI and Philly.com have had to make room for ever-expanding digital competition. Upstarts like Billy Penn and the digitally-robust Philadelphia Magazine have pushed local TV stalwarts to raise their game amid an ever more fragmented audience.

DMA 4 (PHILADELPHIA)

WPVI Presents ‘Summer Storms: Keeping You Safe’

For the first time, ABC O&O WPVI Philadelphia Action News meteorologists Cecily Tynan, Adam Joseph, Karen Rogers, David Murphy, Melissa Magee and Chris Sowers will give viewers a behind-the-scenes look […]

DMAS 4 (PHILADELPHIA) & 1 (NEW YORK)

Shirleen Allicot Leaving WPVI For WABC

DMA 4 (PHILADELPHIA)

WPVI Slots Live Coverage Of Top Rowing Event

ABC-owned WPVI Philadelphia (DMA 4) is off to the races. The 77th annual Aberdeen Dad Vail Regatta, presented by Aberdeen Asset Management, Coca-Cola and Sidney Kimmel Cancer Center at Thomas […]

WPVI To Air Live Dem Mayoral Candidate Debate

The 2015 Philadelphia mayoral race is underway, and ABC-owned WPVI will host a live debate between all six Democratic candidates in the primary race. The one-hour debate will air commercial-free […]

MARKET SHARE (DMA 4: PHILADELPHIA)

WPVI’s Action News Van Stars In Marketing

DMA 4

Former Philly Sportscaster Convicted In Scam

DOYLESTOWN, Pa. (AP) — A former Philadelphia sportscaster was convicted Wednesday of selling bogus sports-themed trips that he said would help various charities. Jurors deliberated for nearly 12 hours before […]

MARKET SHARE

Holiday Promos From Atlanta, Dallas, Philly, Tulsa

MARKET SHARE

Holiday Promos From Philly, Providence, San Diego

DMA 4 (PHILADELPHIA)

Ex-WPVI Sports Anchor Changes Guilty Plea

MARKET SHARE (DMA 4: (PHILADELPHIA)

WPVI Philadelphia Flying High With ZooBalloon

DMA 4 (PHILADELPHIA)

WPVI Weathercaster Adam Joesph Taking Leave

DMA 4 (PHILADELPHIA)

Amy Buckman Leaving WPVI After 25 Years

MARKET SHARE (DMA 4)

New WPVI Philadelphia Weather Promo Does It All

DMA 4

WPVI Philadalphia Expanding News

ABC-owned WPVI Philadelphia (DMA 4) is adding newscasts, on both WPVI and on Tribune’s MNT affiliate WPHL. Starting Sept. 8, WPVI’s Action News at Noon grows to one hour. The […]

MARKET SHARE

New News Promos From Five Markets

DMA 4 (PHILADELPHIA)

WPHL Expands 10 P.M. News To An Hour

The longer local newscast produced by WPVI Philadelphia will begin airing seven days a week starting Sept. 8.

DMA 4 (PHILADELPHIA)

WPVI Sponsors Nation’s Largest Free Music Fest

DMA 4 (PHILADELPHIA)

WPVI Sponsors Free WiFi At Allentown Airport

MARKET SHARE (DMA 4: PHILADELPHIA)

WPVI’s Creative Services Director Runs For A Friend

DMA 4 (PHILADELPHIA)

WPVI Special Promotes Cultural Diversity

MARKET SHARE

Marketing With Facebook Behind-the-Scenes Videos

MARKET SHARE

How To Boost Your News Anchors’ ‘Q’ Scores

DMA 4 (PHILADELPHIA)

WPVI Adds Anchor-Reporter Sharrie Williams

DMA 4 (PHILADELPHIA)

WPVI, WUVP In Hispanic News Collaboration

The ABC and Univision O&Os will share news resources both on air and across their digital and mobile platforms.

MARKET SHARE BY PAUL GREELEY

WPVI Grateful For Philly’s Turkey Day Parade

The ABC O&O stepped in when the annual event was about to be canceled in 1986 and has been sponsoring, producing and airing it ever since. With over a half a million viewers last year, it’s a great example of how a station can maximize its community involvement.

DMA 4

Erin O’Hearn Returns To WPVI Philadelphia

DMA 4 (PHILADELPHIA)

WPVI Philly Testing Augmented Reality

In the coming weeks, the ABC O&O will start promotions for its Virtual View — an augmented reality experience that will make its debut at the Philadelphia Thanksgiving Day Parade. The station hopes the technical enhancement to the broadcast will help draw in more viewers. To take advantage of Virtual View, viewers need to download the app Junaio, which is available for iOS and Android.

DMA 4 (PHILADELPHIA)

WPVI Launches Double Scan Radar Technology

ABC O&O WPVI Philadelphia (DMA 4) today unveiled its new local radar system, Baron Services’ Double Scan. Traditional radar utilizes one horizontal beam. WPVI’s radar now has dual-polarmetric radar — […]

DMA 4

Eagles Take Flight On WPVI Philadelphia

Chip Kelly and the Eagles kick off the season at the Redskins for the first Monday Night Football game of the season live on ABC affiliate WPVI Philadelphia (DMA 4). The action starts at 7 p.m. on the Eagles official broadcast TV partner. Following the game, the Action News sports team will have a complete wrapup, with WPVI’s Post Game Report live from FedEx Field. Ducis Rodgers, Jamie Apody and Jeff Skversky will dissect Chip Kelly’s NFL debut, and highlight all the game-changing plays. WPVI will also broadcast the much-anticipated Andy Reid homecoming on Thursday Sept. 19, when the birds battle the Chiefs.

DMA 4 (PHILADELPHIA)

Rob Jennings Retiring After 36 Years At WPVI