WMC Memphis Broadcasts Home School Lessons On Subchannel

The coronavirus pandemic has forced widespread school closures in the United States and an unprecedented disruption of K-12 education. For children living in homes without broadband internet service, the lack of schooling cannot simply be replaced by online distant learning substitutes. Gray Television’s NBC affiliate WMC Memphis (DMA 51), in partnership with Shelby County Schools, is offering […]

KLWB Lafayette Adding Telemundo On Subchannel

Delta Media-owned MeTV affiliate KLWB Lafayette, La. (DMA 121), is adding a Telemundo feed on ch. 50.3 beginning Jan. 22. Branded as Telemundo Lafayette, it will be the only Spanish-language local station in the market, according to Delta, and will be available to all Cox cable subscribers in the DMA beginning April 1. Tom Poehler, […]

WESH 10 P.M. News To Simulcast On Estrella TV Orlando

KAPP-KVEW Yakima Adds New Subchannels

Morgan Murphy said today that its ABC affiliates KAPP-KVEW Yakima, Wash. (DMA 118) are adding three more television services to its lineup, for a total of 5 broadcast streams each on channels 35 and 42. The new services are H&I Network, on channels 35.3 and 42.3, Start TV, on channels 35.4 and 42.4, and DABL […]

DMA 1: NEW YORK

WNBC, Cozi TV: OTA Viewers Need To Rescan

With NBC O&O WNBC New York and its diginet Cozi TV preparing to move their broadcast signals from the Empire State Building to One World Trade Center next month, viewers using an over-the-air antenna are reminded to rescan their televisions and secure the new frequency by April 2 to continue receiving WNBC and Cozi TV’s […]

DMA 143

WMDT Salisbury Adds Ion TV On Subchannel

Marquee Broadcasting’s ABC affiliate WMDT Salisbury, Md. (DMA 143) has expanded its programming options, launching Ion Television as its fourth digital channel (47.4). Ion’s library includes off-net shows Criminal Minds, Law & Order, Law & Order: SVU and Blue Bloods. It also features scripted original programming, including Saving Hope and the upcoming premiere of Private […]

DMA 22: CHARLOTTE, NC)

WSOC Adding Telemundo Subchannel

The Cox-owned ABC affiliate in Charlotte, N.C., will launch a Spanish subchannel this summer carrying programming from the Telemundo network. Telemundo Charlotte will air on ch. 9.2. Laff, the comedy diginet currently at that dial position, will move to ch. 64.4 of co-owned independent WAXN.

DMA 28

KFMB San Diego Adding CW Affiliation

Midwest Television’s CBS affiliate KFMB San Diego (DMA 28) is adding the The CW on a subchannel, beginning Sept. 1. “We are thrilled to be adding the CW to the KFMB family,” said Alberto Mier y Terán, the station’s president-GM. “It enhances our strong multimedia platform in San Diego and helps us to better serve all San Diegans with compelling programming and award-winning local news.”

DMA 15: MINNEAPOLIS-ST. PAUL

Twin Cities Public TV To Launch New Kids Channel

DMA 53

WNED Buffalo Changes Subchannel Programming

DMA 90

CW Network Coming To KWWL Cedar Rapids

The Quincy Media NBC affiliate in Iowa is adding The CW on its ch. 7.2 beginning in September.

DMA 72: DES MOINES, IA

KCCI To Add 9 P.M. News On Subchannel

The Hearst CBS affiliate will insert the newscast into MeTV, starting March 21.The half-hour broadcast will be anchored by Shaina Humphries.

DMA 72: DES MOINES, IA

KCCI To Add 9 P.M. News On Subchannel

KCCI 8 News at 9 on MeTV will launch on March 21. The half-hour broadcast will be anchored by Shaina Humphries.

DMA 8: BOSTON

WCVB Slots 10 P.M. News On Subchannel

Maria Stephanos and Ed Harding to co-anchor an hour-long, live newscast on WCVB’s MeTV subchannel.

Weiner To Anchor 10 P.M. News on WBAL Subchannel

Hearst-owned NBC affiliate WBAL Baltimore (DMA 26) says that on March 1, anchor Deborah Weiner’s role will expand to include anchoring WBAL-TV 11 News at 10:00PM, seen weeknights on the station’s MeTV Baltimore subchannel. She will also contribute to the 5, 6 and 11 p.m. newscasts on WBAL, as well as continuing her role as […]

DMA 23: PITTSBURGH

WTAE Adds 7 P.M. Newscast On Subchannel

The half-hour weekday newscast will air on the Hearst ABC affiliate’s ThisTV subchannel beginning Feb. 1.

MARKET SHARE (DMA 26: BALTIMORE)

WBAL Uses Its History To Promote Subchannel

DMA 36: CINCINNATI

WLWT Adding 10 P.M. News On Subchannel

Broadcast TV: There’s A Lot To See For Free

If you haven’t hooked your TV to an antenna lately, you might be surprised to see just how much programming is out there free for the taking. In fact, there are now just about as many channels being broadcast over the air as there are on basic cable. The new broadcast channels cover a wide array of programming from the big four networks to specialty channels focused on movies, classic shows, science fiction, family programs, minority-oriented programming and other themes.

KWQC Davenport Adds Ion TV On Subchannel

On Nov. 1, Media General’s NBC affiliate KWQC Davenport, Iowa (DMA 101), will replace The Weather Channel on ch. 6.2 with Ion Television.  “More people than ever are receiving weather information right when they need it on their mobile devices with apps like QCWeather, as well as on kwqc.com,” said KWQC Creative Services and Programming […]

DMA 172

WKTV Utica, NY, Lands CBS Affiliation

Utica, N.Y., viewers are about to have their own CBS affiliate for the first time in more than 50 years. Heartland Media, owners of NBC affiliate WKTV, will add CBS to its lineup of subchannels on ch. 2.2 beginning next month. It also offers The CW on ch. 2.3 and MeTV on ch. 2.4.

DMA 36 (CINCINNATI)

WLWT Expands H.S. Football Coverage On Ch. 5.2

DMA 4

WPHL Philadelphia Sets All-Mummers Subchannel

DMA 26 (BALTIMORE)

WBFF To Launch 4 P.M. News, Weather Ch.

The Sinclair-owned Baltimore Fox affiliate will launch a 4 p.m. weekday newscast starting Jan. 12, Bill Fanshawe, the station’s general manager, confirmed today. Fanshawe also confirmed that WBFF is going to launch a 24/7 digital weather channel in conjunction with Weather Nation perhaps as soon as next week.

DMA 97 (BURLINGTON, VT-PLATTSBURGH, NY)

WPTZ Burlington Launching Subchannel

Beginning Sept. 15, Hearst’s Burlington, Vt.-Plattsburgh, N.Y., NBC affiliate will give CW and MeTV separate channels, 5.2 and 5.3, respectively. Since March 2013, the two networks have shared the broadcast day on WPTZ 5.2.

DMA 8 (WASHINGTON)

WUSA Adds WeatherNation To Its Ch. 9.3

The Washington CBS affiliate will now offer the 24/7 service on its First Alert Weather subchannel.

SALES MANAGEMENT SPECIAL REPORT

Digital A Vital Part Of Station Sales Arsenals

The rise of mobile viewing platforms means TV stations have new tools to offer advertisers who want to reach viewers no matter where they are. And it means stations can offer a greater variety of options — and price points — to potential advertisers, many of whom don’t buy time on traditional TV. This is Part I of a four-part series. Part II on the automated buying of spot will appear tomorrow; Part III on Thursday will focus on improving digital sales operations; and Part IV on Friday will offer a case study of a successful digital sales effort and the lessons it offers for broadcasters and newspapers alike.

DMA 195 (CHEYENNE, WY-SCOTTSBLUFF, NE)

KGWN Shuts Down Colorado Subchannel

DMA 132 (WILMINGTON, NC)

WWAY Adding CW On Subchannel

Starting Oct. 1, the Morris Multimedia-owned ABC affiliate in Wilmington, N.C., will broadcast The CW in high definition on its ch. 3.2 under the Cape Fear CW brand.

COMMENTARY BY ANDREW DODSON

Millennials Need Their Own Nostalgic Diginet

There’s been plenty of talk about diginets this week on TVNewsCheck. The popularity of multicast channels offering so-called classic TV shows got me thinking that viewers of a certain age — millennials — need a channel they could feel nostalgic about. I’ve come up with a list of programming options that I think would sell very well and be extremely popular among the younger generation.

DMA 1 (NEW YORK)

CUNY TV Goes Broadcast On WNYE Subchannel

CUNY TV, the television service of the City University of New York, today announced its new, expanded free digital broadcast signal on ch. 25.3, which, it says, nearly quadruples its household availability in the metro-area. Residents of Long Island, New Jersey, Westchester and even parts of Connecticut can now watch CUNY TV’s programming for free […]

DMA 97 (BURLINGTON, VT-PLATTSBURGH, NY)

CW Moves In Burlington To WPTZ Subchannel

Starting today, CW programming in Burlington, Vt.-Plattsburgh, N.Y. (DMA 97) will be seen on the ch. 5.2 subchannel of Hearst’s NBC affiliate WPTZ. The network previously was carried on a subchannel of WFFF. In addition to the CW lineup, WPTZ will continue to air MeTV programming. WPTZ 5.2 is available on Comcast ch. 302, Burlington […]

DMA 43 (HARRISBURG-LANCASTER-LEBANON-YORK, PA)

WGAL Adding 10 PM News On Subchannel

Starting Feb. 4, Hearst’s NBC affiliate in Harrisburg, Pa., will provide a half hour of latenight news an hour earlier (10 p.m.) seven days a week, but it will be broadcast over the air on the station’s ch. 8.2 and on Comcast and Blue Ridge Cable’s systems.

DMA 66

WeatherNation Adds WSET Roanoke, VA

Allbritton-owned ABC affiliate WSET Roanoke, Va. (DMA 66), is now delivering WeatherNation’s national, regional and local weather news in conjunction with WSET weather experts to track around-the-clock coverage of breaking weather and forecasts. The WeatherNation service can be seen on WSET’s 13.3 subchannel. “We are pleased to reinforce our local weather news with WeatherNation,” said […]

DMA 167

Raycom Adds ABC Affil In Hattiesburg

The network will be carried on WDAM’s 7.2 subchannel beginning next Monday, making it ABC’s 242nd affiliate. The station will produce local news as a lead-in to ABC’s Good Morning America, World News and Nightline.

DMA 42 (GRAND RAPIDS, MI)

WZZM To Replay 6 A.M. News On Subchannel

WZZM , the Gannett-owned ABC affiliate in Grand Rapids, Mich. (DMA 42), will replay its 6 a.m. newscast on its ch. 13.2, WZZM 13 On Target Weather Network, Mondays through Fridays beginning June 4 at 7 a.m. “We know our viewers are busy in the morning and can’t always watch the news, so we’re giving […]

DMA 8

WETA Washington Adding UK-Centric Subchannel

TVB COMMENTARY

The Growing Appeal Of Subchannels

Perhaps it’s time that buyers take a closer look at TV staitons’ digital subchannels as a stronger option to local cable. They’re available in 100% of TV households, deliver higher ratings and more reach than many top tier cable networks, let alone the smaller niche verticals, all for lower CPMs.

DMA 27

Bounce TV Adds Baltimore’s WUTB

The new network targeted to African-American audiences will appear on a subchannel of Fox’s MNT affiliate.

DMA 62 (FT. MYERS, FL)

WINK Launches 24/7 News Subchannel

The Fort Myers, Fla., CBS affiliate is airing WINK News Now 24/7 on ch. 11.2. It includes a steady stream of weather graphics, news updates and repeats of recent WINK newscasts.